Main image requirements
| Rule | Requirement |
|---|---|
| Background | Pure white, RGB 255, 255, 255 |
| Product fill | About 85% of the frame or more |
| Size for zoom | At least 1000 px on the longest side; 1600 px or more recommended |
| Content | Only the product for sale: no added text, logos, watermarks, borders or props that are not included |
| File types | JPEG preferred; PNG, TIFF and GIF also accepted |
Secondary images
The other image slots can show lifestyle scenes, close-ups, dimensions, infographics and the product in use. This is where text, comparison charts and styled backgrounds belong.
Common reasons images get rejected
- An off-white background (for example RGB 250) that looks white but fails Amazon's automated check.
- Text or badges on the main image ("Best seller", "Free shipping").
- The product too small in the frame, or cropped at the edges.
- Accessories or props shown that are not part of the purchase.
Recommended setup
Export square 1600×1600 or 2000×2000 JPEGs in sRGB. Use the main slot for the pure-white shot and fill the remaining slots with lifestyle and detail images.